Provoke Gradual Everyday Toning Shampoo is a low-pigment purple shampoo designed for everyday use, gradually reducing brassiness and yellow tones in blonde, silver, grey and highlighted hair.
Formulated with pro-vitamin B5 and botanical actives, it helps to strengthen and protect hair from damage, leaving it feeling smoother, shinier, and visibly healthier over time. Ideal for maintaining your tone between salon visits.